Marketing + Creative Strategy
I possess a diverse skill set to lead a successful content or marketing campaign from strategy to deployment. During my twenty years in the creative and marketing industry, I’ve cut my teeth at every stage of the pipeline. This combination of knowledge and experience lets me produce the best from my teams. Superior results under budget are consistently delivered, whether growing organic web traffic, activating a social media campaign, or building a brand. Below are some examples of work I was directly responsible for or did myself.
Marketing +
Creative Strategy
I possess a diverse skill set to lead a successful content or marketing campaign from strategy to deployment. During my twenty years in the creative and marketing industry, I’ve cut my teeth at every stage of the pipeline. This combination of knowledge and experience lets me produce the best from my teams. Superior results under budget are consistently delivered, whether growing organic web traffic, activating a social media campaign, or building a brand. Below are some examples of work I was directly responsible for or did myself.
Programmatic Lift Strategy
More and more brands have been buying media through Digital Channels. Zoom Media is projecting to more than double our sales through...
Holiday Marketing Tactic
Over the last ten years, I've been tasked in creating a custom holiday illustration wherever I work. My goal is to make the piece beautiful and special enough...
Audience Building Tactic
Generation Active is the name we gave our audience in a strategy to appeal to MBA Brand Managers. By introducing them to this must connect to segment...
2018 Zoom Media Kit
This is the third summer in a row that I was tasked with building a strategy for a new Media Kit, which traditionally
Building Sales Collateral
As a salesperson driven organization, one of the most important collateral for us is our Powerpoint...
Q4 Engagement Tactic
Most brand and agency media spending happens in Q4. My team created this postcard for each salesperson to hand address and send to 50 of their best...
Programmatic Lift Strategy
More and more brands have been buying media through Digital Channels. Zoom Media is projecting to more than double our sales through...
Holiday Marketing Tactic
Over the last ten years, I've been tasked in creating a custom holiday illustration wherever I work. My goal is to make the piece beautiful and special enough...
Audience Building Tactic
Generation Active is the name we gave our audience in a strategy to appeal to MBA Brand Managers. By introducing them to this must connect to segment...
2018 Zoom Media Kit
This is the third summer in a row that I was tasked with building a strategy for a new Media Kit, which traditionally
Building Sales Collateral
As a salesperson driven organization, one of the most important collateral for us is our Powerpoint...