Marketing + Content2024-03-02T17:07:08-06:00

Marketing + Content

Explore my work that underscores my knack for creating impactful marketing strategies. These case studies demonstrate my fusion of data analysis and creative marketing to generate concrete results. Each project illustrates my contributions to brand growth and achieving business targets. This section offers insight into my approach to marketing, blending strategy and creativity to meet and exceed company KPIs.

Marketing
+ Content

Explore my work that underscores my knack for creating impactful marketing strategies. These case studies demonstrate my fusion of data analysis and creative marketing to generate concrete results. Each project illustrates my contributions to brand growth and achieving business targets. This section offers insight into my approach to marketing, blending strategy and creativity to meet and exceed company KPIs.

Marketing Master Deck

I was tasked to lead the redesign of all of our marketing materials again in a titanic document that we call the "Master Deck".  This time I decided to build...

Social Media Extension

Our offerings reach over 26,000,000 gym members, which is a lot.  But compared to other forms of media our reach is pretty small.  I came up with...

Q4 Engagement Tactic

Most brand and agency media spending happens in Q4.  My team created this postcard for each salesperson to hand address and send to 50 of their best...

Programmatic Lift Strategy

More and more brands have been buying media through Digital Channels.  Zoom Media is projecting to more than double our sales through...

Holiday Marketing Tactic

Over the last ten years, I've been tasked in creating a custom holiday illustration wherever I work.  My goal is to make the piece beautiful and special enough...

Audience Building Tactic

Generation Active is the name we gave our audience in a strategy to appeal to MBA Brand Managers.  By introducing them to this must connect to segment...

2018 Zoom Media Kit

This is the third summer in a row that I was tasked with building a strategy for a new Media Kit, which traditionally

Healthy Choice Content

The biggest challenge with this project was the short turnaround time.  I wrote the scripts a day after...

Marketing Master Deck

I was tasked to lead the redesign of all of our marketing materials again in a titanic document that we call the "Master Deck".  This time I decided to build...

Social Media Extension

Our offerings reach over 26,000,000 gym members, which is a lot.  But compared to other forms of media our reach is pretty small.  I came up with...

Q4 Engagement Tactic

Most brand and agency media spending happens in Q4.  My team created this postcard for each salesperson to hand address and send to 50 of their best...

Programmatic Lift Strategy

More and more brands have been buying media through Digital Channels.  Zoom Media is projecting to more than double our sales through...

Holiday Marketing Tactic

Over the last ten years, I've been tasked in creating a custom holiday illustration wherever I work.  My goal is to make the piece beautiful and special enough...

Audience Building Tactic

Generation Active is the name we gave our audience in a strategy to appeal to MBA Brand Managers.  By introducing them to this must connect to segment...

2018 Zoom Media Kit

This is the third summer in a row that I was tasked with building a strategy for a new Media Kit, which traditionally

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